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"Pura Cepa", Bayer's commitment to products of biological origin

Jose Luis Robles, Crop Manager Vegetables, Potatoes and Ornamentals EMEA. Biologics ambassador at Bayer, highlighted in his interview with the media during the Microbiome Forum, the interest and need of the agri-food sector to renew itself, seeking more sustainable solutions that reduce the chemical load in products, and as the future of agriculture goes through its use.

Bayer presented its new "Pura Cepa" logo at Microbioma, which wants to symbolize its commitment to more biological products, referring to the origin of these products, from selected strains.

 

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